#AmbagKo harnesses digital platforms to urge eligible voters to register

Leadership development organization Junior Chamber International (JCI) Philippines is urging more Filipinos, especially the youth, to register to vote during the 2022 elections. As part of its #AmbagKo Rehistro. Boto. campaign, JCI has rolled out several activities on social media to spark conversations about the upcoming polls and get more Filipinos to register online until physical registration processes resume. 

More than 60 million Filipino voters have registered so far, according to COMELEC. Unregistered Filipinos include the 66,069 individuals removed from the voters’ list for transferring from one jurisdiction to another, 17,108 individuals removed due to double registration and 2,704 deactivated for not voting for two consecutive elections.

“The Filipino youth are very dynamic and engaging them these days calls for greater creativity. This is why we’re harnessing all the platforms available to us and those most used by our youth,” said Fulbert Woo, 2009 JCI Philippines national president and #AmbagKo project head. “We trust in the power of the youth and the Filipino, and that through the upcoming elections we can carve a better future for our country.”

#AmbagKo live talks

#AmbagKo launched its weekly podcast over Facebook live last July. The podcast runs every Tuesday, 7 p.m. Upcoming podcast topics include choosing the right leader, voting as right and responsibility, among others.

#AmbagKo supplements the weekly podcasts with the recently launched monthly live talks, also held on the campaign’s Facebook page. These live talks cover timely and relevant topics such as registration and voting processes amid the quarantine restrictions. 

The live talks also feature special guests such as youth representatives from universities, local and international organizations, and industry experts. An upcoming live talk features COMELEC Spokesperson James Jimenez. 

#AmbagKo collabs with Munimuni

#AmbagKo has partnered with local indie band Munimuni for the campaign song, titled “Ambag Ko,” used during #AmbagKo online activities. Munimuni and JCI Philippines expressed their excitement about their upcoming social media content featuring members of the band and their music. The band sees this as their ambag in supporting the campaign and its goals. 

#AmbagKo invades TikTok

The recently concluded #AmbagKo TikTok Challenge was open to all Filipinos who are eligible to vote. Entries can be anything from a dance video, a short skit, a storytelling, or anything as long as they encourage the youth to register. Out of the numerous entries packed sent, three groups bagged cash prizes amounting to P5,000 each. More contests and exciting activities are lined up for the coming months.   

Voter registration for the May 2022 elections will run until September 30, 2021. Eligible voters can accomplish their application form and set an appointment online through the COMELEC website or go to the nearest Comelec registration site.

To learn more about the #AmbagKo Rehistro. Boto. campaign, visit ambagko.ph.

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Source: Speed Magazine PH